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SEO Specialist
Trivandrum4 - 6 yearsYEAR
Description:
We are looking for an SEO Specialist to manage all search engine optimization and marketing activities.
Requirement:
• Perform keyword research in coordination with client business objectives to optimizeexisting content and uncover new opportunities
• Provide SEO analysis and recommendations in coordination with elements and structure
of websites and web pages
• Provide recommendations and execute strategies for content development in
coordination with SEO goals – general and keyword specific
• Help to create and support marketing content to socialize and use for social media
purposes (e.g., customer videos briefs, customer case studies, blog posts, posts from
analysts and customers)
• Implement link building campaigns in coordination with client SEO goals
• Assist in development and execution of communication/content strategies via social
communities in coordination with SEO goals
• Keep pace with SEO, search engine, social media and internet marketing industry trends
and developments
• Monitor and administer web analytics dashboards, reports and key reporting tools, and
point out key areas of importance in accordance client goals
• Monitor and evaluate search results and search performance across the major search
channels
• Communication to team and management on project development, timelines, and results
• Work closely with the other team members to meet client goals
Experience and Education:
• Proven SEO experience• Proven SEM experience managing PPC campaigns across Google
• Solid understanding of performance marketing, conversion, and online customer
acquisition
• In-depth experience with website analytics tools
• Knowledge of ranking factors and search engine algorithms
• Up-to-date with the latest trends and best practices in SEO and SEM
• Outstanding ability to think creatively, and identify and resolve problems
• Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere
• Ability to clearly and effectively articulate thoughts and points
